On March 5, Foshan Federation of Industry and Commerce held a symposium on "How Industrial Internet and Industrial Design Enable Beijiao Household Appliance Cluster". Zhou Xu, member of the Standing Committee of Shunde District, Wu Xianqiang, director of the Economic Promotion Bureau of Shunde District, Yu Hongping, secretary-general of Foshan Federation of Industry and Commerce, and other leaders attended and attended the symposium. At the same time, Professor Zhou Qiren, a famous economist and professor of the National Development Research Institute of Peking University, was specially invited to the conference for guidance. As a representative of science and technology enterprises, SIE Information was invited to attend the meeting and share the theme. On site government leaders, experts, scholars and business guests gathered together to discuss how industrial design and industrial Internet service providers can drive the optimization and upgrading of household appliances cluster in Beijiao, Shunde.

Shunde Beijiao is a major hub of China's home appliance manufacturing industry. As one of the international level home appliance production bases, it has the world's largest and most complete white goods industry chain and small home appliance industry cluster. The output value of home appliance manufacturing has exceeded 100 billion yuan, accounting for about 10% of the total output value of the national home appliance industry. The home appliance industry cluster needs to undergo digital transformation and upgrading to achieve high-quality development of the manufacturing industry. Professor Zhou Qiren pointed out that "digital technology is an important means to promote the transformation of the economy from high speed to high quality. Digitization must have a main body, and enterprises in the industry must focus on customer centered and employee centered digitization. Productive service enterprises must continue to pay attention and know how to spend money to purchase specialized services, in order to make enterprises stronger

How can Shunde's home appliance industry cluster achieve high-quality development in the wave of "smart manufacturing" in China? How can home appliance manufacturing enterprises use "digitalization" to break through the pressure of the cost curve? At the meeting, Zhang Zhen, Vice President of SIE Information Industry Center, discussed with everyone the difficulties and breakthroughs in the digital transformation of the household appliance industry through case sharing.

The household appliance industry is one of the key industries of SIE. With the maturity and development of the market economy, the household appliance industry has shown the characteristics of increasingly rapid changes in order demand, diversified categories, and increasingly small batch and fast cycle orders. Therefore, a production and manufacturing system that can shorten the product lifecycle, strictly control the production process, improve product quality, reduce production costs, and adapt to future development needs is an important "weapon" for home appliance manufacturing enterprises to carry out digital transformation.

Through insight into the needs of customers in the household appliance industry, SIE Information has launched a customized solution for the combination of "omni channel marketing+intelligent manufacturing+enterprise management", which comprehensively covers the transformation needs of different types of household appliance enterprises. SIE helped TCL Electronics to build a digital factory tailored to its needs. Through the manufacturing operation management platform SMOM independently developed by SIE, it optimized the whole process of injection molding production from the aspects of manufacturing execution management, quality management, logistics management, digital application of mobile management, operation management, etc., established a central platform that can cover the whole manufacturing chain, and achieved an overall manufacturing benefit increase of 10%, a reduction of 10% in production loss, and an increase in the tracking accuracy rate to 99.9%; Working hand in hand with Panasonic Environment, we have expanded our collaboration from manufacturing execution systems to the implementation of major modules such as production management, quality management, logistics management, equipment management, and SCADA. We have vertically broken down barriers between Panasonic's various information systems, horizontally connected people, machines, materials, methods, and environments in the production process, and made data real-time and transparent. This has provided strong support for Panasonic Environment to consolidate its leading position in the industry, and while reducing personnel costs by nearly half, the output value has steadily increased, achieving the goal of cost reduction and efficiency improvement.

Enterprises in different industries will have different industrial application scenarios and needs when facing the proposition of "digital transformation". SIE Information is based on the transformation path of enterprise data capitalization and business platform, helping customers in different industries maximize the value of data, truly bringing digital change to enterprises, and empowering digital transformation of enterprises.

In the recent 2021 government work report, it is clearly stated that we will accelerate digital development, create new advantages in the digital economy, promote digital industrialization and industrial digital transformation in a coordinated manner, and accelerate the pace of digital society construction. At present, digital technology is reshaping the business environment, and digitization has become the key for enterprises to enhance their core competitiveness. As an enterprise digital enabler, SIE has cooperated with Midea, Huawei, Country Garden, Ping An vivo、 Libai Group and other leading companies in the industry continue to cooperate, empowering enterprises with digitalization to connect upstream and downstream industries.